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Doing versus saying during

Doing versus saying during

Posted by Marcelo Bermudez

I don’t get warm and fuzzy feelings about any celebration that tends to commodify culture.

I do get them when words are put into action.

As a capital and business advisor, I obligate myself to help underserved, and under-represented competent stakeholders get access to capital and leadership positions whenever I can.

It is why I always make myself available to @USC Ross Program In Real Estate and @University of Southern California – Marshall School of Business alums who need mentoring or access to whatever my Rolodex will allow.

Currently, I am negotiating to win an assignment that will assemble capital for a several hundred-million-dollar redevelopment project in a primary market.

The market is Hispanic and Latino.

The first thing my business partner and I said was, “We need to ensure a capable stakeholder that looks like and knows the community is leading the pack, even if the larger, institutional check writers like the #Blackstone’s of the world join the party afterward.”

Words matter, but only when your actions follow through.

“What one does is what counts. Not what one had the intention of doing” – Pablo Picasso

 

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Marcelo Bermudez

Capital and Strategy
Marcelo Bermudez is the CEO of Shōkunin, a commercial real estate and business capital and strategy advisory firm.

As a strategist, keynote speaker, and mediator, he helps owners and investors unlock value and achieve their business and financial goals.

With hands-on experience managing businesses and navigating complex commercial real estate transactions, Marcelo understands the challenges of growth, restructuring, and successful exits.

He works closely with his clients to deliver practical solutions and drive results.

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Doing versus saying during