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To Blog
My son thinks he wants to be an entrepreneur

My son thinks he wants to be an entrepreneur

February 13, 2023
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Posted by Marcelo Bermudez

He’s a second year student studying #hospitality management while he explores and discovers his strengths.

During his high school experience, he’d share logo design doodles with me that he wants to put on clothes.

He buys clothes from @SHEIN on the regular because of the limited runs and because it speaks to his generations’ want for unique opportunities to express themselves.

We’re now discussing what it takes to achieve success regardless of what he chooses.

This includes the boring work that no one sees in contrast to the glory porn you see on social media.

We discussed creating a story behind whatever the brand is about so he can build his tribe.

We talk about the confidence he will need because no one will care what he is doing. Only him.

I was glad to see that he found an old three-ring binder and is creating a single place for his drawings and ideas.

How are you encouraging #genz?

#digitalnatives

#tiktik

#contentcreator

Marcelo Bermudez

Capital and Strategy
Marcelo Bermudez is the CEO of Shōkunin, a commercial real estate and business capital and strategy advisory firm.

As a strategist, keynote speaker, and mediator, he helps owners and investors unlock value and achieve their business and financial goals.

With hands-on experience managing businesses and navigating complex commercial real estate transactions, Marcelo understands the challenges of growth, restructuring, and successful exits.

He works closely with his clients to deliver practical solutions and drive results.

   
   
My son thinks he wants to be an entrepreneur