After decades as an entrepreneur and university professor, Galloway had the foresight to duplicate himself last year from his podcast, Prof G Pod, to serve his personal and business goals including relocating to London.
What did he do to make that happen?
- Communicated intention – Galloway indicated a year or two ago that he was ready to move on to other things including moving from the US to London.
- Set aside ego – Scott’s shtick on his podcasts is that he loves to talk about himself. He does, but he makes up for it with great nuggets of research, insight, and transparency for his listeners to glean and learn.
- Followed Through – In April 2021, Scott broke up his podcast into distinct episode formats to give his subscribers more reasons to listen and have less dependence on him.
- Office Hours – Focuses on answering listeners’ questions.
- Prof G Markets – Educational format on investing
- No Mercy/No Malice – Reading of his Webby award-winning newsletter.
- Original Show Format – Interview with leaders of their field on current business and tech topics
- Duplicated Himself –
- Scott recruited the sultry voice of raconteur, @GeorgeHahn, to read his already famous newsletter “No Mercy/No Malice” during his podcast.
- He leveraged the talents of his podcast producer, Caroline Schagrin (@cschagrin), to add an episode theme called “Prof G Markets” which offers more of an educational offering on investing and current market activity.
- All these efforts reduce reliance on Galloway but continue to create value for its listeners.
- Thought about his next act in life – Scott is nowhere near calling it a day and hitting the showers, but he knows one of the best ways to increase enterprise value is to have good systems in place that don’t depend on you.
Most business owners store a wealth of knowledge in their head and not on paper. If that isn’t expressed in procedures and formal systems, the business can become worthless.
Scott moved to London in June 2022.
How are you ensuring the best possible outcome with your exit?
Exit planning is strategy.
What else do you want to know? Drop it in the comments.
